The holidays are here and it is the most exciting time for both, consumers and marketers. As soon as the (holiday) bell rings, companies start bombarding customers with holiday marketing campaigns. You can see promotions in every form – social media posts, holiday emails, posters, banners and many more! However, … Continue Reading

Content marketing is the present and the future.

As the digital age progresses, more businesses are turning to content marketing to help drive sales. So what exactly is content marketing?

The Content Marketing Institute defines it as: “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent … Continue Reading